{"id":711714,"date":"2018-02-12T10:20:30","date_gmt":"2018-02-12T09:20:30","guid":{"rendered":"https:\/\/omp-tools.com\/?p=711714"},"modified":"2020-04-20T16:22:29","modified_gmt":"2020-04-20T14:22:29","slug":"ctr-call-to-action","status":"publish","type":"post","link":"https:\/\/omp-tools.com\/de\/online-marketing-news\/anleitungen\/ctr-call-to-action\/","title":{"rendered":"Call-to-Action \/ Was ist eine Call to Action?"},"content":{"rendered":"<p>Eine Call-to-action (CTA) oder Handlungsaufforderung im Online Marketing fordert einen Website Besucher oder User, der eine Anzeige sieht, dazu auf, sich weiter mit der Seite oder dem Unternehmen zu befassen. Eine Call-to-action oder ein Call-to-action Button kann zum Beispiel darauf hinweisen, einen Whitepaper herunterzuladen, sich f\u00fcr einen Newsletter oder einen Gratis Test anzumelden oder einen Kauf zu t\u00e4tigen.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Eine Call-to-action (CTA) oder Handlungsaufforderung im Online Marketing fordert einen Website Besucher oder User, der eine Anzeige sieht, dazu auf, sich weiter mit der Seite oder dem Unternehmen zu befassen. Eine Call-to-action oder ein Call-to-action Button kann zum Beispiel darauf hinweisen, einen Whitepaper herunterzuladen, sich f\u00fcr einen Newsletter oder einen [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[67],"tags":[],"class_list":["post-711714","post","type-post","status-publish","format-standard","hentry","category-anleitungen"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Call-to-Action \/ Was ist eine Call to Action? &#8902; OMP Tools GmbH<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/omp-tools.com\/de\/online-marketing-news\/anleitungen\/ctr-call-to-action\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Call-to-Action \/ Was ist eine Call to Action? &#8902; OMP Tools GmbH\" \/>\n<meta property=\"og:description\" content=\"Eine Call-to-action (CTA) oder Handlungsaufforderung im Online Marketing fordert einen Website Besucher oder User, der eine Anzeige sieht, dazu auf, sich weiter mit der Seite oder dem Unternehmen zu befassen. 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